Before modern hairdryers arrived, the only brand worth blow-drying with was Parlux, hands down. But the heavy, bulky design felt old-fashioned, loud and clunky. Now, the dream scenario has unfolded with the Powerlight 385 model that’s lighter than a bag of sugar at 452g, much quieter than the original and made entirely of recyclable materials. It comes in a range of colours and blasts air through an ionic ceramic filter to dry hair faster and reduce brittleness.
Look in any stylist’s kit and you’re likely to spot one of these. With a motor designed by Ferrari, it’s got some impressive power behind it. My hair went from sopping to dry in no time.