by Phillip Kingsley


Elasticizer was one of the first pre-conditioning treatments ever created and its powerful hair-regenerating benefits get to work before you shampoo. Quickly wet hair, smooth it along the lengths and leave for 20 minutes (or even overnight) underneath a plastic shower cap then proceed with your shampoo cleansing. While this may sound time-consuming, the results are undeniably worth it. Hair is incredibly soft, nourished and revitalised.

A brilliant pre treatment,the hair was revitalized and strengthened after usage.

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